Legal protection
It allows you to take legal action against those who attempt to use your brand illegally and prevents you from having to deal with costly lawsuits with other businesses that may believe your brand infringes their rights.
Exclusiveness
It ensures that no one else can use your brand or a similar one in your sector.
Greater reputation
It allows you to build a strong and recognized brand that generates consumer trust because it demonstrates your commitment to quality and professionalism.
Possibility of licensing
You can license your brand to others, generating additional income.
